SPONSOR.ONLINE - Fair, transparent and easy.

@ludocernak

09 May 2019 — 6 min read

SPONSOR.ONLINE - Fair, transparent and easy. #clubs
Share:
  • Facebook share
  • Linkedin share
  • Twitter share

Thanks to our hard-working team of passionate colleagues, we have been making steady progress over the past couple of weeks at SPONSOR.ONLINE. First, we fulfilled interesting sponsorship contracts that were executed through our platform. We will provide more details in our news section very soon. We also kept busy improving the product to meet the highest market expectations. We are carefully listening to all of our clients, and we thrive when we receive feedback and constructive criticism that helps us improve and push SPONSOR.ONLINE further.

Our entire team (a pack of sixteen) got together to find a definition of our beliefs that could be articulated with three simple words. It wasn’t an easy go, as we are all strong individuals with diverse backgrounds. After hours of intense discussion and much brainstorming, we shaped the three basic words that define our mission. Please join us as we guide you through our core values. We hope you will enjoy them and share our passion for these beliefs.

Fair

Everyone at SPONSOR.ONLINE believes that our world can and should be a fair place. Call us dreamers, but we all share this view. Granted, every one of us suffers the consequences of the world’s unfairness from time to time. It doesn’t matter whether we’re talking sports, business, politics, or real life. With that, our team is working hard to create a space where being fair is an arch-rule and the very fabric of our existence. Fairness is like air to us; it lets us breathe and underscores each thought that drives our work. It fuels our passion for what we do.

That is why we make sure that at SPONSOR.ONLINE, everyone involved receives a fair deal. Our platform provides an equal pitch for both sports teams and sponsors, where neither is able to take advantage of the other. There is space for everyone. Whether they be iconic, legendary clubs and global market leaders, smaller clubs, regional and local brands, or first-timers in sports sponsorship, all are treated equally here. Everyone has the same access to data that helps define campaign goals or brand awareness strategies, data that can help leverage the most appropriate new sustainable revenue streams for sports teams.

Being fair is neither a phrase nor only an attitude to us. It is our religion and philosophy—combined and multiplied. Once you start using SPONSOR.ONLINE, you will understand what we mean, and hopefully, you will become part of the professional community that fights for a better world.

Transparent

There have been hundreds of thousands of articles written on transparency, so we will not bother you with tiresome explanations and stories. For us, transparency is simple, and it is derived from our first core belief: being fair. First and foremost, SPONSOR.ONLINE is a platform that connects sports teams with sponsors and vice versa. Both parties know exactly what to expect and nothing shall come as a surprise.

However, although it sounds easy, the process is a bit more complicated than that. Hundreds of items are compared and selected each week by brands and analyzed against hard data. This data cannot be simply modified in order to improve anyone’s position. It is constantly checked and compared against number of sources. Our AI-supported search and deal generator always creates the best value for both short-term media purchases and long-term sponsorships. But it goes beyond that. Our system’s algorithm is very simple in design: it is transparent. Thus, it is not easy to sell the same sponsorship package for two different prices based on the sponsor’s location. The same goes for sponsoring two almost identical teams with the same fan base and market size. It is becoming almost impossible to offer one team a significantly higher sponsorship pay-out than another team on SPONSOR.ONLINE platform. Of course, the final shape of the deal depends on the parties involved, and different deal values depend on hundreds of variables that are being considered by the club and its sponsors. The process is pretty much the same as booking a hotel through some of the major platforms. It is transparent and equal for both the guests and the property owner, but prices might still vary depending on date, weather, season, or other similar economic or financial reasons.

It is important that the platform stays neutral and transparent. That is what we aim to achieve with SPONSOR.ONLINE. Membership plans and commission rates always stay transparent and attractive. By signing up on the platform, you are helping to create a unique and transparent marketplace, one that is rare in the sports industry.

Easy

Long story short: We want to be easy. Easy to use, easy to understand, and easy to search to find what you are looking for within an easy reach. No matter whether you are a media agency looking to wisely spend budget dollars for your next campaign, a global brand looking for new opportunities in sports sponsorship, a large club with 100+ employees working in the marketing department, or a small, regional one without these capabilities, we are the perfect fit for you. We are and will always stay easy to use. Just upload your offer, browse our inventory, or find the best deal that fits your budget. Our intuitive page navigation and system does all the heavy lifting for you and makes your life easy. Reports with tons of metrics and data are transformed into pleasing graphics and enjoyable reading that makes your job a bit more fun.

At SPONSOR.ONLINE we want everyone to enjoy and facilitate your job as much as possible. Paperless and easy deal creation that helps to protect the environment , it also saves your time. Our transparency and fairness come into play here, too. And though we help you to increase your efficiency, we would be glad if saved time is used for fun. Enjoy the time we helped you save. Get out of the office. Have a beer. Hop on your bike or play some sports.

You only live once.

Do you like this post? Share it with your friends!

  • Facebook share
  • Linkedin share
  • Twitter share